Cobblestone Hotels has built its business on bringing quality lodging to small-town America. As the brand expanded into more states, technology became central to how it supports properties and scales. A Stayntouch customer story describes how Cobblestone migrated 139 hotels to Stayntouch PMS at launch.

Why Cobblestone switched

The company had struggled with its previous PMS provider, including recurring outages and system problems. But reliability was only part of the issue. Cobblestone needed a system that could support a large, growing portfolio and give properties more flexibility: general managers needed to access information and make decisions from anywhere, corporate teams needed a faster way to onboard new hotels, and properties needed help operating through ongoing staffing challenges.

It also wanted a partner that would listen. "Nobody at Stayntouch promised us the moon, but they listened," the Cobblestone team says, adding that they were excited to find "technology partners that were hoteliers".

An aggressive timeline

Cobblestone had to move 139 hotels in just 90 days. Stayntouch placed a dedicated implementation resource on site for every hotel deployment, giving property teams immediate, hands-on support through each cutover. The relationship changed too: "We're not just a number anymore. We call them and they're able to assist immediately."

Built to scale

Since the migration, Stayntouch's multi-property configuration tools have helped Cobblestone bring new hotels onto the platform with a consistent approach rather than treating each opening as a separate technology project, which matters more as the brand enters new markets.

Managing from anywhere

Because Stayntouch is cloud-based, GMs are not tied to a back-office workstation. A general manager who gets a call at home can log in, review reports, check performance or update rates straight away. "They can hop in wherever they're at," the team says.

Takeaway

For a fast-growing brand operating in smaller markets, Cobblestone's experience highlights the value of reliable cloud infrastructure, hands-on implementation support and multi-property tools that make each new opening simpler than the last.

Originally published by Stayntouch: Cobblestone Hotels Moved 139 Properties to Stayntouch PMS in 90 Days