Increasing guest spend while keeping the ordering process simple and enjoyable is a challenge many hotels face. IRIS has taken a smart step forward with its new Related Items on the Cart Page feature on their F&B mobile ordering platform, which uses AI to make upselling more intuitive and effective.

This feature works by analyzing what guests currently have in their cart and then suggesting relevant items that complement their choices. For example, if a guest adds a burger, the system might suggest truffle fries or a popular side. If they order breakfast, it could recommend a fresh juice or pastry. These suggestions are based on AI-powered insights into product relationships, ensuring the recommendations feel natural rather than forced.

One of the main benefits of this approach is its automation. Upselling happens quietly and seamlessly, without requiring staff intervention or adding to their workload. This means hotels can increase food and beverage revenue without asking employees to spend extra time or effort on manual upselling.

For guests, the experience is enhanced through relevant, timely suggestions that can elevate their order and overall satisfaction. It’s a way to personalize the ordering process and offer options they might enjoy — without any pressure.

Overall, IRIS’s new upselling feature represents how AI can support hotels in improving operations and revenue while keeping guest experience front and center. By combining intelligent automation with thoughtful recommendations, it offers a practical solution that benefits hotels, staff, and guests alike.