A recently published case study with lifestyle brand Superbude brings this to life. By connecting key technology in hospitality and for guests – such as PMS with OTA data, and WhatsApp – the hotel was able to automate relevant pre-stay campaigns. This automation not only improved the arrival experience and reduced front-desk workload, but also led to over a 100% increase in self check-ins, reaching conversion rates above 50%.
“Our vision – turning data into value – came to life once again,” says Dr. Michael Toedt, CEO of dailypoint™. “Through the analysis of target audiences, made possible only by consolidated guest profiles, it became clear which channels would achieve the desired outcome. Data truly became value – for hotels and guests alike.” According to the Mews Hospitality Benchmark Study, on average, only 20–30% of guests complete a digital or kiosk-based check-in, and just 10.5% use online guest portals. In contrast, hotels powered by dailypoint™ achieved online check-in rates above 50% – over five times the global average for guest portals.
“Digital success isn’t only about adding more tools,” says Michael Toedt, CEO of dailypoint™. “It’s about unifying data and systems already in use to deliver real value for both hotels and their guests. When we see online check-in rates five times higher than global averages, it confirms our approach: smart integration and clean data make all the difference.”
By enabling hotels to engage guests in the right way at the right moment, reduce friction, and enhance both efficiency and satisfaction, it’s clear: connected and centralized data remain the driving force behind meaningful digital transformation and measurable improvements in operations, communication, and the Guest Experience – once again demonstrating dailypoint’s core vision: turning data into value.
*Source: Mews Hospitality Benchmark Study, From lines to loyalty: what guests really want in their hotel check-in experience, June 30, 2025. https://www.mews.com/en/blog/hotel-check-in-experience