Atomize is proud to announce its partnership with Cristal Hotel Group, a prominent hospitality brand renowned for its commitment to luxury and comfort in the Middle East. With two outstanding properties in Riyadh, Saudi Arabia, and Abu Dhabi, UAE, Cristal Hotel Group continues to set the standard in the region.

Under the leadership of CEO Kamal Fakhoury, supported by Dafer Damaj, Revenue & Reservations Manager, and Menno De Boer, COO, Cristal Hotel Group selected Atomize to streamline operations and drive revenue growth. By adopting Atomize's real-time price optimization technology, the group aims to maximize revenue opportunities while simplifying processes for their team, ensuring ease of use for staff at all levels.

This partnership reflects Cristal Hotel Group’s forward-thinking approach to efficiency, innovation, and continued success. Atomize is excited to support their journey toward enhanced revenue management and operational excellence.

Find out more about Cristal Hotel Group: Learn More