BEONx, a leading provider of AI-powered Revenue Management Systems (RMS), has partnered with Micros South Africa, a division of Adapt IT and a trusted technology provider to the local hospitality industry for over two decades. This collaboration marks a major step forward in bringing cutting-edge revenue management technology to more hotels across South Africa and the wider region.

By combining BEONx’s innovative RMS platform with Micros' deep industry expertise and local presence, the partnership aims to empower hotel groups, resorts, and independent properties to:

• Bring AI into daily operations to boost team performance and forecast with greater accuracy.
• Maximize profitability through advanced data-driven insights and optimized pricing strategies.
• Simplify pricing decisions with intelligent automation and tailored recommendations, saving more than 40h/month of manual work.
• Adapt to changing market conditions quickly by embracing scalable, next-generation technology.

"South Africa is a dynamic and rapidly evolving hospitality market," said Rubén Sánchez, CEO and cofounder at BEONx. "This partnership with Micros South Africa ensures that our powerful RMS technology is supported by a company with a long-standing reputation for excellence, helping hotels introduce AI in their daily operations and unlock their full revenue potential with confidence."

Micros South Africa, known for delivering reliable hospitality solutions, will provide on-the-ground support and guidance to hotels implementing BEONx technology. This local expertise is crucial to helping properties navigate the increasing complexity of revenue management and commercial strategy.

"We’re excited to partner with BEONx to bring true innovation to our hotel clients," said Reginald Sibeko, Managing Director at Micros South Africa. "Their AI-driven approach to revenue optimization brings a much-needed evolution in how technology is applied, and we’re proud to offer a solution that will enhance our clients’ performance in an increasingly competitive market."

This strategic alliance reinforces both companies’ commitment to driving digital transformation in hospitality, offering hotels across the region the tools and support they need to thrive.