Subscribers of Amadeus' Demand360® using the BEONx Revenue Management System (RMS) will now have access to Amadeus' comprehensive business intelligence solution, enriching their RMS with profound market insights.
The fluctuating demand and economic challenges brought about by the pandemic have underscored the vital role of revenue management systems and business intelligence in the hospitality sector. The ability to access both historical and forward-looking data has become indispensable for hoteliers in crafting informed and intelligent business strategies.
Building upon their existing integration with iHotelier®, Amadeus, a global hospitality technology solutions provider, and BEONx, a leading player in hospitality revenue management services, have expanded their partnership to offer comprehensive business intelligence to BEONx customers subscribing to Demand360®.
Through this integrationBEONxusers will gain access to Amadeus' Demand360® business intelligence insights within their RMS, significantly enhancing their capacity to comprehend market demand, historical and future business performance, and benchmark their outcomes against their competitive peers for optimal revenue optimization. Furthermore, BEONx hotels will have the opportunity to become part of the Amadeus Demand360 network, thereby bolstering the wealth of data available within this solution.
“Expanding our partnership with Amadeus will better serve the interests of common clients,” said Rubén Sánchez, CEO and Founder at BEONx. “The two-way data exchange will enhance the revenue insights and competitiveness of hotels connected to BEONx and Amadeus by giving them improved visibility into market trends. It will also improve the BEONx algorithms that provide forecasting and inventory control systems capabilities to their participating hotels.”
“With fiercer competition and leaner teams, revenue managers are often managing multiple properties now, rather than a single hotel,” said Michael Yeomans, Senior Vice President, Business Intelligence & Data Solutions, Hospitality, Amadeus. “This kind of data partnership will give revenue managers a more robust business intelligence framework that, in turn, will enable hoteliers to identify how to effectively run their businesses and target the right offer to the right traveler at the right time.”
